Journal of Marketing Strategy

Journal of Marketing Strategy

Volume : 8
Issue : 1
Frequency : 3 Issue(s)/Year
Issn : 2347-3770 (Print)
Applied (Online)
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India Institutional Individual
Online 1800 INR INR
Online + Print 3000 INR 3000 INR

Rest of the world Institutional Individual
Online 99 USD 99 USD
Online + Print 149 USD 149 USD

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About this journal

The Journal of Marketing Strategy of is published quarterly by Enriched publications. Journal of Marketing Strategy is peer reviewed journal and monitored by a team of reputed editorial board members. This journal consists of research articles, reviews, and case studies on Management. This journal mainly focuses on the latest and most common subjects of its domain.

Aim and Scope

  Marketing strategy is essential for every business. This Journal of Marketing strategy is containing contributions from theoreticians and practitioners cover a wide area including:

State of the art papers on particular topics - e.g. portfolio planning, sales management, pricing.
Strategy of the marketing - Marketing strategy, you must study and evaluate your business and its target audience, then create a plan of action and follow through with it.
Customer behavior - How and why both corporate and ultimate customers behave in the way they do.
Marketing intelligence - The establishment and maintenance of marketing information systems and everything associated with them.
Case studies - How an organization has tackled an important marketing problem.
Field Containing-
 Retail Marketing
 Relationship Marketing
 Social Marketing
 Product Marketing
Articles of this Issue

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Call for Papers
National & International Journals in Engineering & Technology, Education Agriculture & Biotechnology Law and Health & Medical Sciences.

Call for Papers
National & International Journals in Engineering & Technology, Education Agriculture & Biotechnology Law and Health & Medical Sciences.

Call for Papers
National & International Journals in Engineering & Technology, Education Agriculture & Biotechnology Law and Health & Medical Sciences.